Brand Strategy and Marketing Plan
Forshaw, headquartered in Charlotte, N.C., has been one of the most trusted pest control distributors in the U.S. In honor of the company’s 55th anniversary, Forshaw sought to develop a brand and marketing strategy. More specifically, they sought to establish a new corporate identity and outreach program that was more representative of the many products and services they provide the pest control industry on a daily basis.
Working closely with the Owner and corporate leadership team, we:
Our brand strategy sessions developed a new corporate identity and outlined a marketing roadmap executives utilized to reinvigorate distributors, sales representatives and internal staff nationwide.